December 27 is National Fruitcake Day.
“It’s the most thoughtful gift of all, because you cared enough to bake it,” says the sugary voiceover in this vintage Imperial Sugar cordial fruitcake commercial.
Yet according to the holiday site Punchbowl.com, 38% of people say they give away fruitcakes when they receive them. So next time, spare yourself the trouble! Your loved ones won’t appreciate it anyway.
Imperial Sugar cordial fruitcake commercial (1960)
This year, renew the merry custom of giving something homemade—like your own fruitcake! It’s the most thoughtful gift of all, because you cared enough to bake it.
Fruitcakes always make me think of the time that Roseanne Roseannadanna (Gilda Radner) gave Jane Curtin a fruitcake on Saturday Night Live. As Jane pulled a long hair out of it, Roseanne told her, “You can just throw that out—it still tastes good.”
Though I couldn’t find a video, you can go here to see a transcript. (The part with Roseanne, Jane, and the fruitcake is toward the bottom of the transcript.)
It’s just like the holiday advice passed down to me by my grandmother, Nana Roseannadanna.
She used to say, “Life is just like a fruitcake. When you look at it, it’s rich and sweet with honey and sugar and spice, tastes delicious, makes your mouth water and everything. But if you look at it real close, there’s these weird little green things in it and all that and you don’t know what it is!”